Associate Professor, Public Relations
Director, ADPR Choose China Maymester Program
About: Dr. Meng’s teaching areas include public relations campaigns, research, management, and global PR. Her research focuses on leadership in public relations, measurement, trust, employee engagement, and reputation management. Dr. Meng also founded and directs UGA’s ADPR Choose China study abroad program.
Ph.D., University of Alabama, Tuscaloosa, AL
M.S., University of Alabama, Tuscaloosa, AL
M.A., Bowling Green State University, Bowling Green, OH
B.S., Fudan University, Shanghai, China
Research Interests and Activities
Dr. Meng’s current research focuses on leadership in public relations, talent management and leadership development, trust in reputation management, and organizational culture and employee engagement. Dr. Meng has received more than $190,000 in funding grants to support her research in the past six years. She has published her research in leading scholarly journals such as Journal of Public Relations Research, Public Relations Review, Public Relations Journal, Journal of World Business, Journal of Communication Management, International Journal of Strategic Communication, Journal of Promotion Management, Leadership & Organization Development Journal, Journal of Contingencies and Crisis Management, among others. She has also contributed chapters to the SAGE Handbook of Public Relations and the Handbook of Communication and Corporate Reputation. Meng is the co-editor of the scholarly book, Public Relations Leaders as Sensemakers: A Global Study of Leadership in Public Relations and Communication Management. (Web link to the book: https://www.routledge.com/Public-Relations-Leaders-as-Sensemakers-A-Global-Study-of-Leadership-in/Berger-Meng/p/book/9780415710923)
Meng is a member of the Association for Education in Journalism and Mass Communication (AEJMC), the International Communication Association (ICA), and the Academy of Marketing Science (AMS). She also serves on the editorial review board for the Journal of Public Relations Research and as reviewer for most leading communication, public relations, marketing, and management journals and conferences.
Dr. Meng’s teaching areas include public relations campaigns, management, research, global PR, integrated communications, and persuasion.
Dr. Meng is also the founding director of UGA’s ADPR Choose China study abroad program. She leads the program since 2013 and takes students to Shanghai, Beijing and Hong Kong to learning global advertising and public relations in every Maymester. To know more about the program, please visit the program’s website: http://china-studyabroad.uga.edu
Prior to moving to the United States, she practiced communication in Shanghai for a few years, including being a journalist and editor at the Shanghai TV Network, correspondent in Xinhua News Agency (Shanghai Bureau), media relations specialist in Shanghai Media Group (SMG), and other strategic communication & marketing consulting service for various organizations. Before joining the faculty at Georgia, she was faculty at the University of Dayton and Oklahoma State University.
Awards and Fellowships
Dr. Meng has received multiple awards for teaching and research in public relations, including the Wilcox Award for Best Teaching Paper from AEJMC, the Red Raider Award from the Institute for Public Relations (IPR), and several top research paper awards from AEJMC, ICA and IPR.
Plank Scholar, the Plank Center for Leadership in Public Relations
Fellow, 2013-2014 UGA Teaching Academy Fellowship Program
Fellow, 2015-2016 UGA Service-Learning Fellowship Program