Betsy Plank Day

Betsy copy

The Plank Center for Leadership in Public Relations honored the late public relations legend and its namesake, Betsy Plank, by hosting a national celebration, #BetsyPlank Day, on April 5. For the fifth consecutive year, we celebrated the life and legacy of Betsy Plank, the First Lady of public relations and the “Godmother of PRSSA.” Her contributions to the industry, example of leadership and passion for students have shaped the definition of success in the field today.

Betsy Day ­involved a national social media campaign using #BetsyPlank. More than 45 PRSSA Chapters, student-run firms and organizations joined us in the celebration. Seven of those competed for the Betsy Plank Championship title by completing a two-step process  — watching the Betsy Plank documentary and giving back to their campus or community in her honor, which was detailed in summaries submitted to the Center.

The competition was fierce, but the committee selected and the winners were announced April 27, 2018.

  • 1st Place: Kent State University
    • One chapter Skype session with a Plank Center board member and one Skype session with an Emerging Leader Group member
  • 2nd Place: University of Oregon
    • Two Skype sessions with an Emerging Leader Group member
  • 3rd place: La Salle University
    • One Skype session with Emerging Leader Group member
  • Honorable Mentions: Oklahoma Christian University, Point Park University, Susquehanna University and The University of Alabama

Kent State University’s PRSSA Chapter held not one, not two, but three service projects:

  1. A Professional clothing drive, collecting more than 120 items, for Kent State’s Career Closet, which is housed at the on-campus women’s shelter and collects new and gently used professional clothing and accessories for men and women;
  2. A food drive for their local Campus Kitchen, an initiative that serves the local homeless shelter; and
  3. Spoke to high school students about public relations and the various career paths available when pursuing this major.

Betsy believed “volunteering was good for the soul,” and we are amazed at the souls the organizations touched. Join us next year — April 4, 2019 — as we celebrate and give back in honor of our namesake, Betsy Plank.

Resources of Interest

The Plank Center is committed to helping you expand your skills and advance the practice of public relations.