Dale Bornstein joined M Booth, an integrated communications agency specializing in public relations, digital strategy and content marketing and is headquartered in New York with a presence in Chicago, Atlanta, Miami, San Francisco and Boston, as CEO in October of 2013. Under her leadership, the agency has nearly doubled in size and been awarded every industry accolade including overall Agency of the Year and Best Place to Work twice.
Bornstein led the firm’s drive to towards integration and expansion, deepening and building new capabilities and recruiting best-in-class talent, resulting in the agency’s most successful period of client acquisition and revenue growth.
Prior to joining M Booth, Bornstein was Senior Partner, Director of Global Practices, and a member of the 9-person worldwide executive team at the global communications agency, Ketchum, where she worked for more than 25 years. At Ketchum, she was responsible for the evolution and growth of the agency’s five global practices: Brand Marketing, Food & Nutrition, Corporate, Healthcare, and Technology Practices. She also oversaw the development of Ketchum’s global media network, global creative community, and Ketchum Sports and Entertainment.
She was recently appointed for a 3-year term to the Board of the PR Council. Bornstein is a member of Women in Communication and has served as a senior judge for industry and marketing awards programs, including the PR Week Awards, Silver Anvil awards and the Effie Awards. Bornstein has been named to PRWeek’s “Power List” twice and the agency has won over 40 industry awards since 2015.
More from Dale Bornstein: