Wendi Strong is executive vice president of Enterprise Affairs and chief communications officer of USAA, one of America’s leading financial services companies.
USAA has proudly served the military community since 1922 and has become well known for its exceptional customer service, financial strength and work environment. USAA offers its more than 10 million members a full range of insurance, banking, investment products and financial advice designed to help them achieve financial security. Headquartered in San Antonio, Texas, with more than 26,000 employees in offices throughout the United States and Europe, USAA owns and manages assets of more than $198 billion.
Strong leads the Association’s strategic communications functions and has responsibility for brand and reputation management; employee communications; community and military affairs; and enterprise events and protocol. Her team is focused on engaging and building lasting relationships with USAA’s constituents.
Prior to joining USAA in 2000, Strong served as vice president of strategic communications for Associates First Capital Corporation and in executive leadership roles at Kimberly-Clark Corporation and Rosewood Hotels and Resorts. In addition to her 25 years of corporate experience, she spent six years as a public relations executive at Hill+Knowlton and Dallas-based Holt & Associates.
Strong holds a bachelor’s degree in psychology and a master’s degree in journalism, both from the University of North Texas. She serves on the boards of trustees for the Arthur W. Page Society and the Institute for Public Relations.
Wendi chats with the Plank Center to discuss her recent honor, “Milestones in Mentoring” Corporate Award.