Julia Hood is the chief content officer in the business media division of Haymarket US and was named global brand director for PRWeek and Campaign. Her group includes Direct Marketing and PRWeek, and she is responsible for driving the division’s strategy.
Previously, Julia was President of the Arthur W. Page Society, the leading professional membership organization for chief communications officers. She joined the organization in July 2010.
She has also served as publishing director of PRWeek and DMNews, both publications of Haymarket Media. In that role, she had responsibility for all editorial and commercial operations and also served as chief brand strategist for both titles. She recently managed PRWeek’s successful transition to a monthly print and daily web update format.
From 2002-2008, Julia served as editor-in-chief of PRWeek, where she was responsible for all editorial content and also conceived and developed a number of brand extension initiatives, including high profile roundtable events and research projects. Prior to that, she was the San Francisco Bureau Chief and a reporter for PR Week. She also served as executive administrator of the National Kidney Foundation and held a number of corporate communications positions in the U.K. She is a frequent commentator on communications topics before industry groups and the media.