10 Things to Remember About AP Style


Plank Center Fellow, Tracy Sims, is an AP style guru. Since 2007, Tracy has led Platform Magazine, an online resource for PR students, educators and practitioners. In addition to Platform Magazine, Tracy serves as faculty advisor to University of Alabama’s PRSSA chapter and serves as an instructor and co-director of the Undergraduate Advising Program in UA’s Department of Advertising and Public Relations.

Constantly, we hear PR professionals stress the importance of good writing skills. Become a better writer by taking notes from Tracy’s top 10 things to remember about AP style. For more ways to improve your AP style, Tracy has designed more than 20 AP style quizzes.


Tracy Sims


Leaders exert significant influence on the success, future and image of their profession. Yet, only a few PR studies have explored this important topic.

One goal of the Plank Center is to build a research-based foundation of knowledge regarding the values, qualities and dimensions of excellent leadership, mentorship and diversity and inclusion in PR.