What’s the big deal about ethics? According to PRSA, “successful public relations hinges on the ethics of its practitioners.” The namesake of The Plank Center, Betsy Plank, was an advocate on ethics. She often said, “ethics in public relations is who you are here and now and what you do in your personal life when no one’s watching.” If it were not for ethics and the countless number of PR professionals who uphold the profession’s ethical practice, what would the world look like today? The Plank Center has put together a list of the top reasons why ethics are needed in public relations. Check it out below!